Hello, I am Agent 007 and on this page I will tell you about our market survey method, the Market X-Ray.
We called it this way because our goal is just to X-ray your market and help you get an overview of what’s going on around you.
How is it structured? It is divided into 4 main areas, in turn divided into several sub-areas, to give you the picture of your situation.
To simplify everything even further, in the end we summarize your results graphically in a scheme similar to the one on the right: the more colored the segments, the better your results!
Things are changing around you, even now. New technologies and new startups are emerging. People are becoming interested in new topics and have new problems. Fortunately, today we can capture these changes in real time!
The goal of this area is to give you the answers to your questions on the market, such as:
This point is simple: we help you learn more about your customers. How? Instead of interviewing them, we observe them in their natural habitat.
Let’s listen to what they talk about on social media to understand what they think and which social media they prefer to spend time on. Let’s find out what blogs and newspapers they read and which influencers they follow, to understand which articles they prefer to read the most.
In short, the questions we help you answer are:
Accepting it is not easy, but unfortunately you can not have control over everything. You can check the so-called “Owned Media”, ie your site, your social networks and so on. But you have no power over the whole world of the “Earned Media”, that is everything written and commented about you by third parties!
People search words about you on Google and publish reviews, social posts and articles that mention you … often in positive terms, but sometimes with complaints or negative comments!
In this third area of the Market X-Ray we help you understand:
Until a few years ago your competitors had the shop in front of you. Today they can be anywhere in the world, and they can attack you in ways you do not even imagine.
Many companies prefer not to see them and pretend they don’t exist, but then they can not complain when their competition is ten steps ahead!
This area of the Market X-Ray help you answer questions such as:
We begin with a real ``interrogation``, in which you tell us what you already know and what you would like to discover.
First of all we have to put your shoes on and start to understand how your market works.
The method is structured, but any investigation can change depending on your industry.
Ci incontriamo per trasmetterti tutto ciò che abbiamo appreso: presentiamo le informazioni raccolte e i nostri suggerimenti.
Undecided? Do not worry, it’s normal!
This is why the Basic X-Ray is born, a lighter version of the Market and Reputation X-Ray at a special price… that you will even be discounted if you then choose to continue with the complete survey!
Click on the button, fill in the form and we will begin to investigate immediately.